Stream of Thoughts, Ideas and Concepts

A stream of thoughts, both personal and professional coming at you from the trenches of a, User Generated Braincloud:

1) I'm really enjoying how the business is progressing.  I'm especially gaining value at watching how our people are confronting challenges, problems, and opportunities.  Our entire business is focused on helping to solve the problem of "creating more value in social media" - regardless of the platform......format, site, or medium -- wherever a CONSUMER CREATES CONTENT -- we see a tremendous opportunity to extract new data......and add value.  Watching this process evolve has been thrilling and humbling.......

2) Learnings.  The sheer amount of important data (and unimportant) data we collect is staggering -- the stuff that makes me smile (and go ahhhh) is watching our "Business Intelligence" team filter through the seemingly unimportant, to FIND THE KERNEL OF CRITICAL DATA THAT YIELDS AMAZING RESULTS......breakthrough's, and the sharing of theses learnings with our brand advertisers has been fun...and frankly, awesome.

3) Changing the Conversation.  My new motto is "Lead, follow, or get out of the way..."  I truly believe our message to advertisers is that - User Generated Content is as different to internet media, as search and keyword buying is to straight banner placements....... it is a totally different animal - and needs to be looked at as such.  You cannot look at both with the same planning or results tools.  I recently learned that whole agencies are being developed around "social media planning."  This reminds me of 7 years ago, as SEM or "search engine marketing" shops opened up, and took market share away from digital agencies that were slow to embrace and learn the power of search marketing for their clients.......Lead, follow, or get out of the way. 

4) Both of my kids (twins) lost their front teeth in a 4 day period last week.  I was not home for this, as I was traveling......really bummed me out big time.

5) I saw Jackie Mason on Broadway, and I laughed so hard I cried for 2 hours.  I needed it.....and it was awesome.

6) SBT and Influencers are the driving force of UGC.  If you don't know what SBT is, you will soon.

7) I hope AOL is successful in their launch of Platform A.  I still have A LOT OF Time Warner stock, and it is not doing so well.

8) I have never been more jazzed about working.  I'm lucky enough to truly be doing something that I enjoy, and it does not feel like work.  What is the value of that?

9) The Phillies will win the National League East.

10) I find myself listening to 4 stations on Sirius, and none of them "rotate content".....Channel 10 Springsteen, Channel 12 Rolling Stones, Channel 32 Grateful Dead, and Channel 100 Howard Stern.  The commonality is in line with my personality, like Popeye, "l like what I like....."

11) A new site is up which features Lemon goods -- and the site is pretty slick.

12) Their is a inverse relationship between hard work, and your handicap (golf score) - don't let anyone fool you.   I love golf - and I played 3 rounds last week in Palm Springs....(shhh, I was at a media conference)

13) I miss Jerry.  Spring is time for a tour. 

14) Shine a Light is coming out next week, going to the premier. (Stones movie by Scorcese) -- I'm psyched.

15) Rock on.

Comments

[jdh226]

Post more often! Nice interview in OnlineSpin. Good ink. Speak soon.

[Andy Monfried]

Thanks J...much appreciated....

I'm in the JDH fan club.

AM

[Darren Herman]

You're missing a great channel on Sirius: Classic Vinyl. I'm addicted.